Terms of Use
Effective Date: November 9, 2026
These Terms of Use (the “Terms”) govern your access to and use of trafficwhale.ai and the TrafficWhale platform, ad credits, and related services (together, the “Service”). The Service is operated by Anchor Demand, Inc. (“Anchor Demand,” “TrafficWhale,” “we,” “us,” or “our”). By creating an account, starting a trial, or otherwise using the Service, you agree to these Terms and to our Privacy Policy. If you do not agree, do not use the Service.
IMPORTANT: Section 17 contains a binding arbitration agreement and a class action waiver. They affect how disputes between you and us are resolved. You may opt out of arbitration within 30 days as described in Section 17.
1. Overview of the Service
TrafficWhale helps merchants, brands, and app owners get shopper traffic without managing bids or ad-platform complexity. We use automated systems, including AI, to place your ads on post-purchase thank-you pages and other placements across our network of partner websites, and we filter out traffic we identify as bots or other invalid activity.
You can fund traffic on TrafficWhale with your subscription, by purchasing additional ad credits (“top-ups”), and by earning ad credits for completing offers from our third-party partners (“Partner Offers”), as described in Sections 5 and 6.
2. Eligibility and Your Account
You must be at least 18 years old and able to form a binding contract to use the Service. If you use the Service on behalf of a business, you represent that you are authorized to bind that business to these Terms, and “you” includes that business.
You agree to provide accurate, current, and complete information when you register and to keep it up to date. You are responsible for keeping your login credentials secure and for all activity under your account. Notify us right away at support@trafficwhale.ai if you believe your account has been accessed without your permission.
3. Free Trial, Subscriptions, and Billing
Free trial. New accounts may start a 3-day free trial. A valid payment method is required to start the trial. You can cancel at any time during the trial and you will not be charged.
Automatic conversion to a paid plan. Unless you cancel before your trial ends, your trial will automatically convert to the paid subscription plan you selected at signup, and we will charge your payment method the plan’s monthly fee at the end of the trial.
Plans. We currently offer monthly subscription plans priced at $19, $49, and $149 per month. The features and traffic included with each plan are described at checkout and in your account. Prices do not include applicable taxes, which you are responsible for.
Automatic renewal. Your subscription renews automatically each month, and you authorize us (and our payment processors) to charge your payment method the then-current fee for your plan at the start of each billing period until you cancel. Your account shows your plan, your upcoming charges, and your payment history.
Price changes. We may change subscription prices. We will give you advance notice of any price increase, and the new price will apply starting with your next billing period after the notice. If you do not agree to the new price, you may cancel before it takes effect.
Payment processing. Payments are handled by third-party payment processors. We do not store your full payment card details. If a payment fails, we may retry the charge, pause traffic delivery, or suspend your account until payment is resolved.
4. Cancellation and Refunds
Cancel anytime. You may cancel your subscription at any time from your account settings or by contacting support@trafficwhale.ai. Cancellation takes effect immediately.
Prorated subscription refunds. When you cancel, we will refund the unused, prorated portion of the subscription fee for your current billing period.
Ad credits are not refundable once used. Ad credits that have been spent on traffic are not refundable, whether they came from your subscription, a top-up, or a Partner Offer.
Unused purchased credits are refundable. You may request a refund of the amount you paid for any unused credits from a top-up at any time, including when you cancel. Credits earned through Partner Offers or included with your subscription have no cash value and are not refundable.
Refunds are issued to the original payment method. Refunds are not available for accounts suspended or terminated for violating these Terms, including the fraud provisions in Section 6.4, except where required by law.
5. Ad Credits
How you get credits. You can receive ad credits by purchasing top-ups and by completing Partner Offers. The number of credits you will receive is shown to you before you complete a top-up or start a Partner Offer. Credit amounts vary by top-up and by offer.
How credits can be used. Ad credits can only be used to purchase traffic on TrafficWhale. Ad credits:
- have no cash value and cannot be redeemed, exchanged, or refunded for cash, except for unused purchased credits as described in Section 4, or where required by law;
- cannot be sold, transferred, or assigned to another account or person; and
- are a limited license to use the Service, not personal property or a deposit.
No expiration. Ad credits do not expire.
Cancellation. Canceling your subscription does not forfeit your ad credits. Your credits remain in your account, and unused purchased credits can be refunded as described in Section 4. If we terminate your account for violating these Terms, your credits are forfeited.
No caps. There is no fixed limit on how many credits you can earn, and there is no per-household limit, subject to each Partner Offer’s own eligibility rules and the requirements of Section 6.
Corrections. If credits are added to your account by mistake, we may remove them.
6. Partner Offers
6.1 How Partner Offers work
Partner Offers are offers from third-party businesses (“Partners”), for example, starting a trial of a software or business service. To earn credits, you must complete the offer as described in the offer details and in the Partner’s own terms. When the Partner confirms to us that you have completed the offer, we add the stated credits to your account. Verification usually takes between 1 and 48 hours after completion.
Credits are awarded based on the Partner’s confirmation. If a Partner does not confirm a completion, we cannot award credits for it, although you may contact support and we will look into it with the Partner.
6.2 Your relationship with Partners
When you accept a Partner Offer, you enter into a separate relationship with that Partner. The Partner’s terms of service and privacy policy govern that relationship, including any trial periods, billing, renewals, and cancellations with the Partner. You are responsible for any fees a Partner charges you, including charges if a Partner trial converts to a paid plan. TrafficWhale is not responsible for Partners’ products, services, charges, or conduct.
6.3 Offer requirements
You must meet every requirement of a Partner Offer, including any minimum period you must keep a trial or account active. Offer availability, requirements, and credit amounts may change or end at any time, and some offers are available only in certain countries.
6.4 Fraud, reversals, and chargebacks
By accepting a Partner Offer, you agree not to obtain credits fraudulently or in bad faith. Prohibited conduct includes:
- canceling a Partner trial or account before the offer’s required period (“fast cancels”) or otherwise failing to meet the offer’s terms;
- providing false, borrowed, or synthetic identity, business, or payment information;
- completing the same offer more than once in violation of its terms, including by using multiple accounts or identities;
- using bots, scripts, VPNs, proxies, or other tools to fake or manipulate offer completions; and
- disputing or charging back a legitimate Partner or TrafficWhale charge to keep credits.
If a Partner reverses, cancels, or declines a completion, or if we reasonably determine that credits were obtained in violation of these Terms, we may: (a) remove the related credits from your account; (b) if those credits have already been spent, charge your payment method on file for the value of the traffic delivered using them; and (c) suspend or terminate your account. We may also withhold credits while we review suspicious activity.
7. Traffic Delivery and Ad Placements
We place your ads using our automated systems and the targeting information you provide, where possible. We decide where, when, and how often ads are shown in order to deliver traffic efficiently. We use reasonable efforts to filter bots and other invalid traffic, but no filtering system is perfect, and we do not guarantee that every visit will come from a human visitor. Delivery timing may vary based on your plan, your targeting, available placements, and review of your ads.
We may review, reject, pause, or remove any ad at any time, including ads that do not meet these Terms or the requirements of the sites in our network.
8. No Guarantee of Results
We do not guarantee any specific volume of conversions, leads, sales, revenue, or return on ad spend. We are not responsible for what visitors do after they reach your website or app.
9. Your Content and Responsibilities
You are responsible for the websites, apps, ads, images, text, links, and other materials you provide (“Your Content”). You represent and agree that:
- you own or have the right to promote the websites, apps, products, and brands in Your Content;
- Your Content and the pages it links to are accurate, lawful, and comply with applicable advertising, consumer protection, and privacy laws; and
- Your Content does not include or promote hate speech, harassment, illegal goods or services, adult or sexually explicit content, weapons, counterfeit goods, deceptive or misleading claims, malware, phishing, or anything that infringes another party’s rights.
You grant us a worldwide, non-exclusive, royalty-free license to host, copy, adapt (for example, resizing or formatting), display, and distribute Your Content as needed to provide the Service.
10. Prohibited Use
You agree not to:
- generate fake impressions, clicks, or traffic, or interfere with our bot filtering or measurement;
- access the Service using bots, scrapers, or other automated means except as we expressly allow;
- copy, modify, reverse engineer, or attempt to extract the source code of the Service;
- resell or sublicense the Service without our written permission;
- interfere with the security or operation of the Service; or
- use the Service to violate any law or anyone’s rights.
11. Intellectual Property
The Service, including its software, AI placement and filtering systems, design, text, graphics, and the TrafficWhale name and logo, is owned by Anchor Demand, Inc. or its licensors and is protected by intellectual property laws. We grant you a limited, revocable, non-exclusive, non-transferable right to use the Service for your business in accordance with these Terms. If you send us feedback or suggestions, we may use them without obligation to you.
12. Third-Party Services
The Service may link to or rely on third-party websites and services, including Partners and payment processors. We do not control and are not responsible for third-party services, and your use of them is governed by their own terms and policies.
13. Suspension and Termination
We may suspend or terminate your access to the Service at any time if you violate these Terms, if required by law, or if your use creates risk or possible legal exposure for us, our Partners, or the sites in our network. You may stop using the Service and cancel at any time. Sections 4, 5 (as to forfeiture), 6.4, 8, 9, and 11 through 22 survive termination.
14. Disclaimers
THE SERVICE IS PROVIDED “AS IS” AND “AS AVAILABLE.” TO THE FULLEST EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT, AND ANY WARRANTY THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, OR FREE OF INVALID TRAFFIC.
15. Limitation of Liability
TO THE FULLEST EXTENT PERMITTED BY LAW, ANCHOR DEMAND, INC. AND ITS AFFILIATES, OFFICERS, EMPLOYEES, AND AGENTS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF PROFITS, REVENUE, DATA, OR GOODWILL, ARISING OUT OF OR RELATED TO THE SERVICE OR THESE TERMS.
OUR TOTAL LIABILITY FOR ALL CLAIMS ARISING OUT OF OR RELATED TO THE SERVICE OR THESE TERMS WILL NOT EXCEED THE AMOUNT YOU PAID US FOR THE SERVICE IN THE 12 MONTHS BEFORE THE EVENT GIVING RISE TO THE CLAIM.
Some jurisdictions do not allow certain of these limitations, so some may not apply to you.
16. Indemnification
You agree to defend, indemnify, and hold harmless Anchor Demand, Inc. and its affiliates, officers, employees, and agents from any claims, losses, damages, and expenses (including reasonable attorneys’ fees) arising out of Your Content, your use of the Service, your dealings with Partners, or your violation of these Terms or any law.
17. Dispute Resolution: Binding Arbitration and Class Action Waiver
Informal resolution first. Before starting arbitration, you and we each agree to try to resolve any dispute informally. The party raising a dispute must send a written notice describing it and the relief requested (to us at support@trafficwhale.ai, or to you at the email on your account). If the dispute is not resolved within 60 days after notice is received, either party may start arbitration.
Agreement to arbitrate. Except as stated below, any dispute, claim, or controversy arising out of or relating to these Terms, the Service, ad credits, Partner Offers, or your relationship with us (including the validity, scope, or enforceability of this arbitration agreement) will be resolved by final and binding individual arbitration, not in court.
Rules and location. The arbitration will be administered by the American Arbitration Association (“AAA”) under its Consumer Arbitration Rules, or its Commercial Arbitration Rules if you use the Service for business purposes, as modified by these Terms. The arbitration will be held by video conference or in the county where you live or do business, unless the parties agree otherwise. Fees will be allocated as the applicable AAA rules provide. The Federal Arbitration Act governs the interpretation and enforcement of this Section.
Exceptions. Either party may bring an individual claim in small claims court if it qualifies. Either party may also seek injunctive relief in court to protect its intellectual property rights.
Class action and jury trial waiver. YOU AND WE EACH AGREE THAT CLAIMS MAY BE BROUGHT ONLY IN AN INDIVIDUAL CAPACITY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY CLASS, COLLECTIVE, CONSOLIDATED, OR REPRESENTATIVE PROCEEDING. THE ARBITRATOR MAY NOT CONSOLIDATE MORE THAN ONE PERSON’S CLAIMS AND MAY AWARD RELIEF ONLY ON AN INDIVIDUAL BASIS. YOU AND WE EACH WAIVE THE RIGHT TO A JURY TRIAL.
Mass filings. If 25 or more similar demands for arbitration are filed against us by or with the help of the same law firm or coordinated group within a 90-day period, the demands may be administered in batches of up to 25, with one arbitrator per batch, to the extent the AAA rules allow.
30-day opt-out. You may opt out of this arbitration agreement by emailing support@trafficwhale.ai with the subject line “Arbitration Opt-Out” within 30 days after you first accept these Terms. Include your name, the email address on your account, and a clear statement that you are opting out. If you opt out, the rest of these Terms still apply.
Severability. If the class action waiver is found unenforceable as to a particular claim, that claim (and only that claim) will be decided in court, and the rest of this Section will still apply. This Section survives termination of these Terms.
18. Governing Law and Venue
These Terms are governed by the laws of the State of Delaware, without regard to its conflict-of-law rules, and by the Federal Arbitration Act as to Section 17. For any claim not subject to arbitration, you and we consent to the exclusive jurisdiction of the state and federal courts located in the State of Delaware.
19. International Use
The Service is operated from the United States. If you access it from outside the United States, you are responsible for complying with local laws. Some Partner Offers and features may not be available in every country.
20. Changes to These Terms or the Service
We may update these Terms from time to time. When we do, we will post the updated Terms with a new effective date, and for material changes we will give you notice by email or in the Service. Changes take effect when posted unless the notice says otherwise. Your continued use of the Service after changes take effect means you accept them. We may also change, add, or discontinue features of the Service.
21. General
These Terms, together with our Privacy Policy and any terms shown at checkout, are the entire agreement between you and us regarding the Service. You may not assign these Terms without our consent; we may assign them in connection with a merger, acquisition, or sale of assets. If any provision is found unenforceable, the rest remains in effect. Our failure to enforce a provision is not a waiver. We are not liable for delays caused by events beyond our reasonable control. You agree to receive notices and communications from us electronically.
22. Contact Us
Anchor Demand, Inc. (TrafficWhale)
Email: support@trafficwhale.ai